An onboarding fee upfront for the analysis and the setup, then a performance fee on the bookings that come in after the start date. The pricing software runs on my own account, so I don't pass that cost on to you.
The onboarding fee covers the analysis, setting up the pricing tools, optimising your listing(s) and the initial strategy. One-time, upfront, depending on the number of rental units. A rental unit is every accommodation that can be booked separately. A hotel with six rooms therefore counts as six rental units. The current rates are introductory rates, temporarily reduced for the first clients.
| Number of rental units | Price intro |
|---|---|
| 1 rental unit | $469$279 |
| 2–3 rental units | $749$449 |
| 4–6 rental units | $1,099$669 |
| 7–10 rental units | $1,499$999 |
| 10+ rental units | Custom: get in touch |
All amounts excl. VAT. Prefer EUR? Contact me for EUR pricing.
The performance fee is charged only on new bookings that come in after the start date of our collaboration. Existing bookings are completely excluded. The higher your annual revenue, the lower the percentage.
All percentages calculated on gross booking revenue, excl. VAT.
Any booking that comes in after the official start date of our collaboration. Bookings already in your calendar at the time of starting are excluded, even if those are still in the future.
On the gross booking value, excluding cleaning fees and tourist tax. Additional guest charges do count. Payment term: 14 days after invoice.
We collaborate for a minimum of 6 months. After that, monthly cancellation with 30 days notice. Revenue management only really works when you go through a season together.
For a host with 1 rental unit (approx. $30K annual revenue), the break-even is an 8% improvement. For a listing in the Netherlands we saw +30.3% nightly revenue in the first 4 months, more than 3x the break-even.
For hosts who want to apply the method themselves. The AskTom community is a private group for hosts who want to take the wheel. The community isn't live yet, sign up for the waitlist and you'll be the first to know when we open.
Annual subscription: 10 months for the price of 12. Founding rate locked in forever once you're a member. All amounts excl. VAT.
What you get as a member:
For hosts who want to know where revenue is leaking before committing to an ongoing collaboration. The listing review is a one-time deep-dive analysis and implementation: I carry out every improvement myself. You pay once, with no performance fee or subscription behind it.
| Number of rental units | Price intro |
|---|---|
| 1 rental unit | $689$519 |
| 2–3 rental units | $1,149$869 |
| 4–6 rental units | $1,669$1,269 |
| 7–10 rental units | $2,299$1,729 |
| 10+ rental units | Custom: get in touch |
One-time fee, excl. VAT.
What's included:
When you want your listing fully optimised, but aren't ready for an ongoing collaboration. I handle the analysis and all improvements. You don't have to do anything.
After the listing review, my involvement ends. With ongoing consulting, I stay involved, continuously adjusting pricing, monitoring performance and optimising week by week.
I only start when I see at the intake that there's room to improve your revenue. After 6 months we evaluate the results together. If your annual revenue after 12 months is no higher than the year before? You get the full onboarding fee back.
refund of the onboarding fee if your annual revenue after 12 months is no higher than the year before. After 6 months we evaluate the interim results together.
A 30-minute conversation costs nothing and gives you direct answers.